WOO PERFORMANCE
Insights, Guides, and Success Stories for Headless WooCommerce
Learn How to Boost Performance, Scale with Confidence, and Master Headless eCommerce

How Jackie Mack Designs Achieved 0.945s Load Times and Won a Major US Retailer
Jackie Mack Designs‘ conversion rate had plummeted 57%. Their prestigious wholesale partners – Revolve, Anthropologie, and other major retailers – were sending traffic to a site that took over 5 seconds to load. TikTok Ads literally warned them: “Your website is too slow to run effective campaigns.” The bleeding was real. February 2023 was their […]

Why Product Reviews Are Your Hidden Ecommerce Superpower
What do Apple, Tesla, Airbnb, and Weight Watchers all share? These industry disruptors faced a sea of scepticism when they first launched. Yet, they didn’t just sail through the choppy waters of doubt; they transformed them into oceans of opportunity, much like Blaze Commerce aims to do for your WooCommerce setup. How? By leveraging the […]

How Gourmet Basket achieved 0.223 second Page Loads while processing 3 months of Revenue in One Week
After 9 years of pushing WooCommerce to its limits, Gourmet Basket faced a crisis that threatened their biggest revenue period: their checkout was timing out during peak season. For a luxury gift hamper retailer that processes three months of revenue in a single week during Christmas rush, checkout failures weren’t just an inconvenience. They were […]

Perfecting Product Discovery: The Power of Product List & Filtering in UX Design
Imagine a bustling ecommerce marketplace, teeming with customers. Their faces reflect a perfect mix of anticipation and satisfaction. Every one of them is effortlessly navigating through various product categories, filtering items based on their personal preferences, and swiftly finding what they’re looking for. This is an online marketplace optimized with efficient User Experience (UX) techniques. […]

Revamping Checkout Usability: Boost Your E-commerce Store’s Conversion Rates
Picture the marketplace of your dreams: customers enthusiastically filling their carts, each click echoing their anticipation of owning new, unique treasures. Yet, when they reach the checkout, the process becomes a labyrinth of confusion, leading to abandoned carts and a shift of loyal customers to your competitors. This is the common reality of e-commerce usability. […]

Unlocking E-commerce Success: A Deep Dive into Product Page UX
Welcome to another entry in our series about ecommerce usability and boosting the performance of your WooCommerce online store. Improving your online store UX can be a monumental strategic advantage, an investment that yields tremendous dividends in all times, good or bad. We’ve also explored how themes such as On-site Search, Homepage & Navigation, and […]